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Cat Thompson

What brands do you love? Why do you love them? Is it because their products or services are good? Or is it because you believe the same thing as you? So many brands today are becoming "lifestyle" brands; you believe in the brand because you have a similar lifestyle philosophy... Read rest of post

Cat Thompson

My Android

23 Mar

Android loveMuch to everyone here at Playgroup's dismay, I've got an android. A gorgeous little HTC magic, which looks considerably dainty compared to the rest of the iPhones here at the office, and I love it. I'll admit I've got an iPod Touch too, but... Read rest of post

Steve Cluett
Cat Thompson

By noemi manalangIf you happened upon Facebook yesterday evening, you may have noticed some rather random looking status messages - colours. Trending topics are something we're used to seeing on Twitter - but for some reason, whoever started this trend (potentially... Read rest of post

Cat Thompson

Interesting video from Brand Republic...


What do you think? They seem to have neglected quite a large segment of Facebook's users.... i.e. the under 24s

What would make you become a fan of a brand on Facebook?

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Johan Brand

Blog ImageThere is nothing like a Venn Diagram that works!

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Cat Thompson

Google Wave

18 Nov

It's official. I got my invite from Google on Monday. Im a waver ☺. 4109012700_08fb9c0378            

I've had a few days to play around with it now, and I have come to the conclusion that it is truly magnificent, and it will take over... Read rest of post

Tim Moore

Blog ImageOur new client at Adnams put me on to the wonderful games designed by Bart Bonte. Full Moon is a work of genius that requires both lateral thinking and clicking dexterity to progress. Beautifully simple – like most things... Read rest of post

Steve Cluett

Blog ImageHope you had a frolicking good time at Playful09 last Friday and that you came away suitably energized and inspired – plenty of food for thought. For those of you that spotted the raffle ticket in your lunch bag, here as promised, is the randomly... Read rest of post

Cat Thompson



Worli Sea Face

The “Seas of Jargon” almost sounds like something out of an epic adventure – and maybe overcoming it is epic in many ways. Jargon is in place in a wide number of professions... Read rest of post

Tags: Jargon | 0 comments

Johan Brand
Graeme Rutherford

Fun theory

12 Oct

A recent Volkswagen initiative focuses on fun to change peoples' behaviour. Fun, interactive elements are added to everyday objects like stairs and bins to entice users away from their evil alternatives, namely escalators and littering. This playful... Read rest of post

Tags: video, play | 5 comments

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